{"id":3066,"date":"2020-08-02T18:35:40","date_gmt":"2020-08-02T18:35:40","guid":{"rendered":"https:\/\/lauradowrich.com\/?p=3066"},"modified":"2021-08-07T00:05:48","modified_gmt":"2021-08-07T00:05:48","slug":"joshua-kelly-marches-to-his-own-beat","status":"publish","type":"post","link":"https:\/\/lauradowrich.com\/joshua-kelly-marches-to-his-own-beat\/","title":{"rendered":"Joshua Kelly marches to his own beat"},"content":{"rendered":"\n
Joshua Kelly grew up in church and made his name as a music producer doing gospel songs.<\/p>\n\n\n\n
Today, he is the most sought after producer for Trinidad and Tobago\u2019s dancehall artistes, producing songs such as Prince Swanny\u2019s \u2018Catch 22\u2019 and \u2018Real Mad Dogs\u2019, the late K Lion\u2019s \u2018Say\u2019, the late Rebel Sixx\u2019s \u2018Uncrowned King\u2019 and the \u2018Covid-19 riddim featuring a slew of artistes.<\/p>\n\n\n\n
Kelly, who goes by the name Kelly Beatz, says the key to his popularity is way he fuses his musical influences into one sound.<\/p>\n\n\n\n
\u201cI put my own lil spin on it. Half of my family from America, the other from Trinidad. I have hip hop and R&B influences so when I added my twist to the dancehall I say nah this could be serious,\u201d said Kelly, who spent a lot of his childhood shuttling between T&T and the United States where his father lived for a while.<\/p>\n\n\n\n
\u201cI combine all the music I like. Growing up I listened to a lot of Fred Hammond, Kirk Franklin, Juanita Bynum, old school gospel singers and I used to produce gospel before I started. I just mix all my influences together. I don\u2019t really care about genre,\u201d he said, describing Swanny\u2019s \u2018Catch 22\u2019 as an old-school Alicia Keys sound.<\/p>\n\n\n\n
Kelly, 23, said his foray into dancehall happened quite by chance in 2018.<\/p>\n\n\n\n
The Point Fortin native had moved out of his parent\u2019s home at 21 to live on his own in Golconda when his friend JP asked him to do a dancehall song for his brother Short.<\/p>\n\n\n\n
\u201cIt was good, the song got about 2000 views even though I was accustomed to doing gospel songs with 200,000, 300,000 views on YouTube but we were starting something new so 2000 views was yay,\u201d he said.<\/p>\n\n\n\n
It wasn\u2019t until another friend introduced him to the late Rebel Sixx that he was taken seriously in the dancehall community.<\/p>\n\n\n\n
\u201cThis was before he buss. We did a song called \u2018Stay in Yuh Lane\u2019 and some others that didn\u2019t release. I also did a song with Boy Boy called \u201cAdrenaline\u201d. That is when everybody started taking me seriously. I was telling everybody around me that dancehall was the next big thing but nobody was taking me on.\u201d<\/p>\n\n\n\n
With his mother as a pastor and his background in gospel, Kelly\u2019s decision to segue into the Trinibad movement, as local dancehall is called, has not been met with full approval from his family.<\/p>\n\n\n\n